My Practice Plan guides clinicians through modules on legal matters, business and financial planning, telemedicine, operations, marketing, and patient communication skills while considering the specific needs of their patients, their practice, and themselves as a practitioner. By the end of the course, practitioners will develop a fully operational, personalized business plan as well as the skills to lead an effective clinic.
Repetition: 500+ real patient cases presented live with Dr. Kalish
Review: Weekly live Q&A with Dr. Kalish
Case-based Learning: Supported by our searchable 2,000+ case histories Proceed through the course at your own pace, digesting information as you apply it to yourself and your patients.
This section covers the three types of practitioners, how to create your vision and the nuts and bolts of building a business model.
Learn about leadership vs. management skill development and how to view your staff in a new light as well as setting up systems and the metrics to track your business as it grows.
Discover how to handle new patient intake and follow up with an easy to duplicate system based on a clear and simple functional medicine treatment philosophy.
Understand how the sales process works from the concept of selling health to the dynamics of a sales lead funnel and lifecycle of a patient.
This section discusses the fundamentals of marketing, who you should reach and how, your target market and how to create a marketing web using simple tools available to small businesses.
Review the processes required for success from the perspective of the Practitioners, Patients and your Practice. The Practitioner Playbook lays out a concrete step by step plan which you can implement today.
In this section, attorney Michael H. Cohen introduces concepts of legal strategies for health and wellness businesses, focusing on the idea that legal issues need to be incorporated as a foundation of your practice plan.
You will learn:
This online functional medicine course is for busy clinicians and other health care practitioners looking to start up or build up their functional medicine practice. You’ll learn how to apply business development tools to improve your patient acquisition and retention rounding out your functional medicine education. You’ll also discover how focusing on your business skills will improve patient outcomes while eliminating the financial pressures you may be operating under right now.